TCC Linguagem e Práticas Sociais
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Navegando TCC Linguagem e Práticas Sociais por Assunto "CIENCIAS HUMANAS"
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Item O discurso publicitário e o imaginário em torno dos grandes astros do futebol(INSTITUTO FEDERAL DE ALAGOAS - Ifal, 2025-09-06) Almeida, Jefferson Gustavo Oliveira de; Silva, Aguimário Pimentel; http://lattes.cnpq.br/2370040993060322; Silva, Aguimário Pimentel; http://lattes.cnpq.br/2370040993060322; Silva, Danillo da Conceição Pereira da; http://lattes.cnpq.br/6370328770730957; Teixeira, Ivana Siqueira; http://lattes.cnpq.br/9981973307285649This research aims to explore and analyze advertisements on internet channels, in addition to social networks, which use ideological and imagery aspects of speeches through the figure of great football players, in order to associate their images (players recognized for their trajectory and fame in the sporting world) with brands from large sports multinationals. The aim is to observe the image of great idols such as Messi, Cristiano Ronaldo, their relationship of “trust” in the imagination of the potential consumer public, and the relationship that the advertisement provokes in the desire to consume sports products, as well as the false sensation that every boy can reach the successful status of the “stars” of advertising, in the study analyzed, the great football players, within this system as unequal as capitalism. In this article, it is necessary to reflect on discursive theory, relating concepts and characteristics relevant to the selected advertisements; observe how advertisements and the idea of the image concept are constructed before the public through the actors (players) and the discursive implications that the advertisement provokes; Associate the theories of communication, advertising and discourse analysis, and try to understand the relationship of these theories in the symbolic field.Item Projeções escalares da transfobia em interações digitais: o caso do deputado Nikolas Ferreira no YouTube(2024) Barros, Beatriz Rodrigues Guimarães; Silva, Danillo da Conceição Pereira; Silva, Danillo da Conceição Pereira; Santos, Emilly Silva dos; Santos, Erinaldo da SilvaItem Relato de experiência: relevância entre teoria e prática no programa de residência pedagógica(Instituto Federal de Educação Ciência e Tecnologia de Alagoas, 2022-03-28) Lima, Márcia Carla da Silva; Sousa, André Luís Bonfim; http://lattes.cnpq.br/9866226115563365; Souza, Carlos Alexsandro de Carvalho; http://lattes.cnpq.br/9543720469592160; Santos, Herbert Nunes de Almeida; http://lattes.cnpq.br/4602159770025420t is intended in this report to address the experiences lived during the setting and knowledge of the field school that took place in the year 2018 to 2019 for the Pedagogical Residency Program (PRP), in addition to presenting all the conditions as it was worked for one year and six months. The PRP had the Carlos Lyra State School of Education, in the city of São José da Laje - AL as an environment for investigation and application of the project. The main purpose was to train the student, taking into account professional requirements in order to improve skills/competencies and prepare participating students for a degree career, and it served as an opportunity for personal and professional growth. The research was based on the analysis of elements such as the identification of the school, sociocultural aspects of the students, the school professionals, food assistance, school library, laboratories, indicators of the last IDEB, PPP of the school, management, pedagogical practices, the classroom class, continuing education and residents' impressions.