TCC Sistemas de Informação

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https://repositorio.ifal.edu.br/handle/123456789/46

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Navegando TCC Sistemas de Informação por Autor "Araújo, Fabrisia Ferreira de"

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    Estratégias e ferramentas para data analytics no marketing digital: uma revisão sistemática da literatura
    (2025-06-27) Silva, Emerson Lino da; Cunha, Mônica Ximenes Carneiro da; http://lattes.cnpq.br/1775024859845111; Araújo, Fabrisia Ferreira de; http://lattes.cnpq.br/9852315723070987; Gomes, Anderson Rodrigues; http://lattes.cnpq.br/2811716093058287
    The growing volume of data generated by user interactions, advertising platforms, and transactional systems reinforces the need for the effective use of data analytics to extract insights and support strategic decision-making in digital marketing. This article presents a systematic literature review (SLR) conducted based on PRISMA guidelines, aiming to investigate the main strategies and tools used for data integration, centralization, organization, and analysis in this context. A search in the IEEE Xplore and Google Scholar databases resulted in the identification of 90 articles. After applying inclusion and exclusion criteria, 4 articles were selected for analysis. The results highlight tools and strategies related to ETL, data storage, and reporting, as well as industry best practices and emerging developments. It is concluded that the use of data analytics tools and strategies contributes to increased productivity and accuracy of information, positively impacting insight generation and the decision-making process in the context of digital marketing.
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    O impacto das redes sociais na vida de adolescentes e jovens
    (Instituto Federal de Educação Ciência e Tecnologia de Alagoas, 2019-01-09) Souza, Karlla Danielly de; Cunha, Mônica Ximenes Carneiro da; http://lattes.cnpq.br/1775024859845111; Araújo, Fabrisia Ferreira de; http://lattes.cnpq.br/9852315723070987; Cruz, Wladia Bessa da; http://lattes.cnpq.br/9112099478105369
    Due to technological advances, the number of people with Internet access has increased exponentially. This rise of technology has assisted in the areas of health, education, security, among others. A resource that can be beneficial in so many areas, however, has caused dependence and affected social relationships, and can have consequences for the mental health of individuals. The present study aimed to examine the impacts of the use of digital technologies on the mental health of adolescents and young people. At the beginning, a systematic review of the literature (SRL) was carried out to provide the theoretical basis for the later stages of the research. This research is exploratory, presents a mixed approach, using interviews and surveys3 to collect data. The research consisted of two samples, the first one composed of 05 psychologists and the second one composed by 566 adolescents and young people, with ages between 12 and 21 years, students of schools of the public school system. The results obtained showed that there are relations between the technological dependence and the psychological health of adolescents and young people. It was also possible to note that virtual social networks can accentuate social problems and generate great impacts on the life of anyone, especially the young, among them: anxiety, depression and dependence. The work resulted in a prototype mobile application, which can be used to measure the levels of technological dependency of adolescents or young people.
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    Uma revisão sistemática sobre tecnologias assistivas voltadas para auxiliar a locomoção de deficientes visuais em ambiente externo
    (Instituto Federal de Educação Ciência e Tecnologia de Alagoas, 2019-12-12) Lima Neto, Ademar Ferreira; Cunha, Mônica Ximenes Carneiro da; http://lattes.cnpq.br/1775024859845111; Araújo, Fabrisia Ferreira de; http://lattes.cnpq.br/9852315723070987; Nunes Filho, Ricardo Rubens Gomes; http://lattes.cnpq.br/1760182180822152
    Vision is the meaning most used by humans, as it is responsible for recognizing the world. The absence of vision entails several limitations to the human being, among them the difficulty of locomotion, especially in an external environment, which is full of unpredictable screens. Some technologies aimed at this audience do not have detection capabilities and some of them have high prices, making access difficult. This research presents a Systematic Literature Review (RSL) on Assistive Technologies (AT), aimed at locomotion of visually impaired people, seeking to identify and compare existing technologies that facilitate their mobility in everyday life. Assistive technologies that use prototyping plates to provide improvements in mobility and adaptability issues of the disabled person to their environment were selected, consisting in the detection of obstacles, comfort and independence, as well as viability, durability and accessibility.